KAZENERGY ASSOCIATION AT THE INTERNATIONAL SYMPOSIUM ON STRATEGIES FOR CREATIVE COMPETITIVENESS

KAZENERGY ASSOCIATION AT THE INTERNATIONAL SYMPOSIUM
ON STRATEGIES FOR CREATIVE COMPETITIVENESS
On April 15-16, the Kazakh-British Technical University (KBTU) held the International Symposium on Strategies for Creative Competitiveness (SCC 2019), which was organized by the KBTU Kazakh-British Center for Competitiveness. The Symposium was supported by the KAZENERGY Association, which is one of the main partners of KBTU.

The purpose of the Symposium was to discuss strategies for creative competitiveness and introduce new ideas that can improve the competitiveness of startups and other business categories of the creative industry of Kazakhstan. Participants of the Symposium were international professors, researchers, students, as well as representatives of the creative industry giving impetus to creative collaboration and promotion of creative business.

The Symposium on Strategies for Creative Competitiveness was held within the framework of the Creative Spark: Higher Education Enterprise Programme. This five-year programme is aimed at developing creative economy and enterprise skills in seven countries of Central Asia (Kazakhstan, Uzbekistan, Kyrgyzstan), South Caucasus (Azerbaijan, Armenia, Georgia) and Ukraine. The programme was designed to address the problems of development of the creative sector, taking into account the demand for entrepreneurial education. Creative industries have been the engine of economic growth in the UK. The experience and knowledge gained by the British partners will be used to support sustainable development and social well being in these countries.

The Symposium in KBTU opened the Microeconomics and Competitiveness Subgroup of Harvard Business School for the countries of the Eurasian region (Institute for Strategy and Competitiveness Harvard Business School), the first in Central Asia Creative Enterprise Hub, held the 6th annual Competitiveness Conference of KBTU Business School and the competition of ideas for creative industry among Kazakhstani students and young researchers. Creative Spark KBTU grants winners demonstrated their cases and presented the products to the participants of the Symposium.

The Symposium on Strategies for Creative Competitiveness was organized by the KBTU, the University of Reading, the Henley Business School of the University of Reading (UK) and the Kurmangazy Conservatory within the Creative Spark: Higher Education Enterprise Programme British Council grant.

The Executive Director for Human Capital Development Lyazzat Akhmurzina took part in the event on behalf of the KAZENERGY Association. She told about the projects implemented by the KAZENERGY Association in which the KBTU is actively involved, including the forthcoming Youth and Current Challenges Forum, scolarship and grant projects, intellectual team competition Student Energy Challenge. She also noted that this year, KBTU is a leader among Universities in the number of registered teams – 16 teams.

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